Hair Sensory Evaluation

Are you looking to enhance the quality and effectiveness of your Hair Care Products? Look no further than Hair Sensory Evaluation! This innovative approach allows you to understand how consumers perceive and interact with your products on a sensory level, leading to improved formulations, enhanced user experience, and increased customer satisfaction.

The Benefits of Hair Sensory Evaluation

Hair Sensory Evaluation is a scientific method used to assess the sensory properties of Hair Care Products. Our panel of trained evaluators, using standardized protocols evaluate visual and tactile properties like Hair Combability (Wet/Dry Combability), Detangling, Static, Gloss/Shine, Bounce, Smoothness, Volume etc. This helps in understanding how the product performs when applied to the hair, providing valuable insights into its quality and effectiveness.

Sensory Evaluation of Hair Care Products is done on Hair Tresses as well as using half-head techniques, matched panels, etc.

Studies mimic in-wash evaluations, study of color retention, impact of products on hair through multiple applications as well as post damaging treatments like perming, bleaching, etc.

Consistency in product quality across different batches, ensuring that consumers have a consistent experience with the product is also achieved with Hair Sensory Evaluation, especially with changes in formulation, cost optimization, raw material substitution, etc. that are routinely carried out in the industry.

Our expert panelists can also help you evaluate your hair care products by comparing with benchmark products.

Apart from conducting Hair Sensory Evaluation, we can also assist your Organization with

• Screening and selection of Panel Evaluators 

• Setting up of infrastructure 

• Training, calibration, validation

Contact us today to learn more about our sensory evaluation services and take your products to the next level!